Company Name
UP Bildg, 3-29-3 Jingumae, Shibuya-ku, Tokyo 150-0001, Japan → Google Map
TEL / 03-3470-0140 FAX / 03-3470-0148
Date of Establishment
May 5th, 2007
10 million yen
Yusuke Nakagawa
Number of Employee
Corporate Lawyer
Masakazu Iwakura (Nishimura & Asahi LPC)
Major Business
Promotional Planning (Printed media, Websites, Events and Advertising)
Event Operation (Fashion Shows and Music Festivals)
Management (Artists, Models and talented people)
Creative Production (Practical Production on Printed Materials, Web, Videos)
Company History
June 2007 ASOBISYSTEM Co., Ltd was founded
April 2008 The website “ASOBI STYLE” specialised in Harajuku culture was launched
September 2009 The event ”Harajuku Style Collection” was first held at Ariake Colloseum, Japan
May 2010 The event “Harajuku Style Collection” was held at “Shanghai Expo” in China
July 2011 The event “HARAJUKU KAWAii!!!!” was first held
March 2012 The event “HARAJUKU KAWAii!!!! 2012 SPRING” was held at Tokyo Big Sight
May 2012 Head office was relocated
May 2012 ASOBIPRODUCTION Co., Ltd was established
May 2012 ASOBIMUSIC Co., Ltd was established
May 2012 ASOBIWORKS Co., Ltd was established
Major clients
(In Japanese alphabetical order)
Asahi Shinbun Publications Inc., Kodansha Ltd., Gakken Publishing Co.,Ltd., Kansai Telecasting Corporation, Google Inc., Shueisha Inc., Shogakukan Inc., SHODENSHA Publishing Co.,Ltd., SPACE SHOWER NETWORKS INC., Cyber Agent,Inc., Sony Music Communications Inc., Diamond-Big Co.,Ltd., TV Asahi Corporation, TV TOKYO Production,Inc., Tokyo Broadcasting System Television, Inc., TBS Radio & Communications,Inc., Dentsu Inc., Dowango Company, Limited, Nippon Television Network Corporation, Nagoya Broadcasting Network Co.,Ltd., Fuji Television Network, Inc., HAKUHODO Inc., Universal Music LLC, YOMIKO ADVERTISING INC.